Connecting Online : Creating a Successful Image on the Internet (Psi Successful Business Library)

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by Gregory R. Sherwin, Emily N. Avila

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• Public Relations on the Net : Winning Strategies to Inform and Influence the Media, the Investment Community, the Government, the Public, and More!; Shel Holtz
• Value-Added Public Relations : The Secret Weapon of Integrated Marketing; Thomas L. Harris, Phillip Kotler
• Corporate Identity : Making Business Strategy Visible Through Design; Wally Olins
• Image Marketing : Using Public Perceptions to Attain Business Objectives; Joe Marconi

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